Taxi Fabric is helping Mumbai taxis stay competitive by making them gorgeous inside

Fusion

In Mumbai, the most populous city in India, competition for customers among taxicab drivers is fierce. The Taxi Fabric project, the brainchild of a group of local artists and fabric designers, is setting out to give some drivers a competitive edge with a collection of ornate woven fabrics to adorn the inside of their cars.

“There are 21 million people in Mumbai and the taxi’s their most convenient form of transport,” Design Fabric explained in their Kickstarter video [link]. “It’s funny; all the taxi drivers are trying to do is outshine each other with a more attractive taxi.”

[img attachment=”186766″ caption=”Taxi Fabric designer Sam Kulavoor printing an checking an early proof of one of his designs.” alt=”Taxi Fabric designer Sam Kulavoor printing an checking an early proof of one of his designs.” credit=”Taxi Fabric” percentagewidth=”40″ align=”alignright” linkto=”none”]

Mumbai received its first fleet of black and yellow Fiat taxis back…

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